Symmetry meets seduction in a beautiful metamorphosis of function and form. Chinese typography unfurls like wings in flight, harmony in design and architecture. A place of luxurious libations, where every detail whispers the language of change.
The brand in flight
Morph is an immersive concept bar, conceived by Ashley Sutton, that doesn’t just serve drinks; it serves change. Bearing a name that signals renewal, the ambition was to capture the alchemy of becoming: a promise whispered in every line and curve, an identity breathed through story, space, and sensation. This vision took shape in nature’s most sensual metaphor: the butterfly, reimagined as a visual language of symmetry and seduction. At its heart, a custom typeface stood as the emblem: Chinese geometry entwined with the softness of wingbeats, an invitation to enter the chrysalis and emerge transformed.
Morph Bar
Kempinski Hotel Hangzhou
Interior Design: Ashley Sutton
Typography: Marko Wankewycz
Photography: Tom Deinega